6 Ways To Increase Sales On A Tight Budget

There are always ways to increase your sales and grow your business even while working on a tight budget.

Talk to your current customers
It's easier to sell to a client that is already familiar with your work and product/service quality. If they trust you then they are willing their current challenges with you. You can take this information and address it by offering new products. This allows you to be a good partner while increasing revenue.

Bundle your products and services
Customers equate a bundle of services with savings. If possible, provide flexibility in the bundles, so the services within the bundle can suit multiple needs.

Ask for referrals
If a client is satisfied with your products, ask them for names/contact info of other small business owners that can benefit from working with you.

Have a limited-time sale or promotion
Offering a slight discount makes products and services more attractive to a client. Be sure to clearly specify the sales start and sales end dates so there's no confusion if the client decides to keep working with you after the promotion ends.

Listen
Listening to potential customers is the best way to understand their needs. Actively listen and ask leading questions to get more info and be comfortable brainstorming solutions with clients.

Utilize social media
Use social media outlets like Facebook and Twitter to raise customer awareness and spark interest in your offerings. Also use it as an open line of communication, to spread interesting industry information, re tweet interesting articles, or post some behind the scenes photos or videos.

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